So as you all know by now, I’ve become quite the supporter of the new Bixi public bike network in Montreal. In all honesty, despite the minor problems and setbacks, the system was well thought out and implemented at a more than reasonable pace. But there’s one small thing that irked me today!

As I was riding down de Maisonneuve near St-Denis today I came across several bikes hauling advertising trailers. Ironically the billboards on said trailers were a promotional campaign for — wait for it — Bixi! Genius! Bikes promoting bikes! But wait a second! Upon a second glance the bikes hauling the trailers were NOT Bixi bikes! What’s going on, Bixi!>